The partnership between direct mail and email marketing is a valuable asset to any plan! Word of your news and services makes its way into the mailbox and inbox of your community, and through programs and innovation, it is becoming easier than ever!
From Target Marketing Magazine in their recent article – according to studies from the Association of National Advertisers, combining digital and direct mail increase response about 20%.
BATV is great at keeping you updated! Through our management and design of their materials, they are able to successfully communicate with all of Batavia on a consistent basis. Here is an example of their recent piece sent out using the USPS Every Door Direct Mail (EDDM), pictured above, to the entire 60510 mailing zone.